Software, like the universe, tends toward chaos. Each new feature adds layers of complexity. If you work in tech, you know that what begins as a clear, well-defined product can quickly turn into a Frankenstein. Somehow, the impact of each new feature tends to be exponential.
So today, let's talk about the elephant in the room. And maybe it's your moment to frown and say: “Guys, there has to be a simpler way to do this.” Because simplicity is not an aesthetic—it's a strategy. A coherent, easy-to-use product requires discipline, clarity, and a constant focus on what truly matters. It goes beyond the Agile Manifesto. It’s not about what you build, but how and why you build it—that's what defines a great product.
When I talk about simplicity, I don’t mean removing features. I mean rethinking them from the ground up. And yes, removing things is painful. It means letting go, saying no, even questioning what already works—if that’s what prioritization demands.
The key is to revisit all those accumulated decisions that generated the complexity, that created the Frankenstein. What problem were we solving? Does it still exist? Is it still relevant? Is there a clearer, more direct way to solve it?
In the end, leading a product also means protecting it from its own expansion. Every unnecessary line of code is a debt to your user.